Top 20 Interview Questions & Answers for General Manager Marketing & Sales – 2025

Preparing for a job interview for a general manager marketing & sales position? This guide provides a comprehensive list of questions and answers to help you demonstrate your marketing, sales, and leadership skills. These questions cover all the key areas of the role, from strategic thinking to team management and customer relationship building. Use this guide to prepare for your upcoming interview and increase your chances of securing the role.

General Questions

Technical Skills & Experience

Situational Questions

Cultural Fit Questions

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