Sales Executive Resume Sample|

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Sales Executive Resume Sample

When you are seeking a job as a Customer Sales Executive role, it is essential to first check out a top-notch Customer Sales Executive resume sample. You want to make sure your sales executive resume stands out from the rest by being both informative and compelling to read without bombarding the recruiter or hiring manager with irrelevant information.

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You may have the required skills to climb up the ladder of success in the sales world, but you need assistance in so many ways, starting with a flawless sales executive resume that can make the recruiters notice you.

To provide you a head start we made a sales executive resume sample for you to use.

CV Owl's Online Resume Builder allows you to create the perfect sales executive resume that can raise your chances of being shortlisted by recruiters and achieve the job of your dreams.

Keep reading our blog to refer to the sales Executive resume examples provided along with the thorough description of various factors that involve in resume writing.

Here is a summary of our Sales Executive Resume 2020 Guide:

  • Avoid writing "CV" or "Resume" on your resume, instead write your name as the header of your sales executive resume as it has more impact.
  • Use the reverse chronology format to frame your resume for sales executive to emphasize your latest and most relevant experience
  • Write an objective for your sales executive resume if you have 0 to less than 3 years of work experience. A summary is for only when you have 3 years and above professional work experience.

To impress the recruiter, you need to frame a professional sales executive resume that elaborates on the most efficient skills of yours that relate to the targeted job.

This guide will help you learn about the following points:

  • What to write in your sales executive resume and how to write it
  • How to emphasize your achievements in the most impactful manner in your sales executive resume
  • How to highlight your sales Executive resume skills
  • What format to use while writing dates across all sections in your sales executive resume

You can go to our Online Resume Builder to write professional resumes for sales executive and find a pre-filled sales executive resume sample.

What is a Sales Executive Resume & why do you need it?

A Sales Executive resume is your ticket to the recruiters' good book, wherein you can bring forth your best to the table as an efficient applicant.

It is the first means of communication between you and the recruiters, hence, you need to make a good impression with your sales executive resume.

You need a sales executive resume that is well framed and organized to convince the recruiters that you are the perfect candidate for any specific sales Executive job profile.

Most recruiters rely on ATS (Applicant Tracking System) as it filters the resumes and helps the recruiters to pick the most suitable applicant.

You need to rank high on the ATS as it can help you get shortlisted by the recruiters and get called for more interviews to land the targeted job.

Writing an ATS-targeted sales executive resume may be tricky but this blog can help you in writing the perfect ATS-targeted resume for sales executive.

Make sure to read our 2020 Guide on the do's and don'ts while writing a resume to help your frame a flawless sales executive resume.

What to Highlight

Regardless of your experience as a Customer Sales Executive, there are a few vital things that recruiters and managers need to know about you to ensure that you are the right fit for their team.

The first aspect to highlight is the scope of your sales tenure in product type or industry area. There are millions of small businesses out there with every imaginable product or solution. 

Secondly, a Customer Sales Executive does extensive research to identify prospective customers by using business directories, follow leads from existing clients, and attend trade shows and conferences. Show them which methods and tools you use for lead generation. 

Next, explain your various methods of contacting clients for example via cold calling, social media marketing, email campaigns, webinars and roadshows to connect with new clients and touch base with existing clients.

Once connections are made the Customer Sales Executive will explain how the specific product or service can meet the needs of the customer in question. Again, be specific regarding the tools you are utilizing to create and facilitate these presentations (PowerPoint, Zoom, Airtable, WebEx)

Finally come the targets and goals that you need to meet. Be number specific here for example how many calls in a day, leads generated, appointments per week, sales made per month and so forth.

*Cool Tip for a stellar sales executive resume

You can really create an excellent first impression by breaking your job description down into the main responsibility areas of a Customer Sales Executive.

Product Knowledge: Suggest products to customers, and give advice based on customers’ needs and interests.

Proposals: Create quotations, price estimations, credit or contract terms, warranties, and delivery dates.

After Sales Service: Consult with clients after sales or contract signings to resolve problems and to provide continuous support.


Make sure to include the following details

  • The locations or regions you are responsible for and your average sales achieved in those regions
  • Your GPA score if you have completed a bachelor or associate degree (if higher than 3.5)
  • Are you in charge of B2B (business to business) or B2C (business to consumer) sales?
  • As a final point list examples of the main products, or product ranges which falls under your KPI’s.


Sales Executive Resume Sections

You need to elaborate on different details about your skills as well as your work experience and for that, you need to frame different sections accordingly.

Arrange your standard sales executive resume sections in the following manner:

The following optional sections can be framed as per the requirement of the targeted job as long as you possess them:

  • Certifications (if any)
  • Awards & Recognition (if any)
  • Volunteering Experience (if any)
  • Additional Information (if any)

Read CV Owl's 2020 Guide to sections in a resume for more details on how to create the sales Executive resume sections.

How to write your Sales Executive Resume?

The following three stages should be applied in curating your sales executive resume with a professional approach:

  • Master Sales Executive Resume
  • First Draft of Sales Executive Resume
  • Final draft of Sales Executive Resume

Master Sales Executive Resume

Start your resume by drafting the master sales executive resume.

This will be the folder that holds all the important pieces of information you need to frame your sales executive resume.

Pile up all the pieces of information that revolves around your educational venture and professional experience along with your personal information in the master draft.

Remember that this draft can help you frame your sales executive resume at the present time-line as well as for any future updates.

Therefore you need not stress over any point that you are not sure or clear about as it can be used in any of the future updates.

For any required information, you can pick it from your master draft and avoid looking for scattered pieces of information elsewhere.

First Draft of Sales Executive Resume

Once your master sales executive resume is done, you should create the first draft of your sales executive resume.

In your first draft of your resume for sales representative, you need to curate the following standard and optional sections:

  • Header
  • Personal Information
  • Profile Title
  • Education
  • Certifications (if any)
  • Awards & Recognition (if any)
  • Volunteering Experience (if any)
  • Additional Information (if any)

You should frame all the required sections with relevant points to raise your chance of being shortlisted by the recruiters.

Final Draft of Sales Executive Resume

Finally, for the final draft of your sales executive resume, you need to effectively compose the sections that we have mentioned below:

  • Key skills section: This is the last second section that should be framed after your professional experience is curated. This makes it easy to identify your most efficient skills and highlight them in this section.
  • Summary/objective section: This is the last section that should be framed when writing your resume. Creating a summary or an objective for your sales executive resume is important as it is a statement of the entire resume for recruiters to get an insight into your professional caliber.

Apart from what we have discussed above, you can read our 2020 Guide on how to write a resume to learn more about sales executive resume writing.

Our free resume samples will perfectly cater to your need of making a sales executive resume as our design templates are made to keep a perfect balance between the design and the content of a resume.

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Sales Executive Resume: Header

Your name is the major factor that gives you a sense of individuality and it works the same for your sales executive resume.

Avoid writing "CV" or "Resume" as your header because it is obvious that it is what you are framing and there is no requirement to mention that on your sales Executive resume.

Instead, write your name in font size 16-20 which should be the largest font size to maintain the unique individuality of your sales executive resume.

This helps the recruiters to keep easier track of your sales executive resume and hence makes your resume look professional, provided you correctly write your name.

If you have a middle name, write only the initial of your middle name followed by a period.

A well-written header can help your resume stand out amongst every other average sales executive resumes.

Sales Executive Resume: Profile Title

Use the 2nd largest font size of 14-16 in your sales executive resume to write your most recent job title as your profile title.

Your profile title makes it convenient for the recruiter to identify your level of seniority in any functional industry and shortlist you according to the level of your professional status.

You can get your existing sales executive resume reviewed for free by experts at CV Owl's Online Resume Review Service.

Sales Executive Resume: Education

If you do not have enough or zero experience, your educational qualification may be a positive factor in influencing the recruiter.

Your education section requires the following details:

  • Name of the school/university you have attended
  • Name of the course/courses you have pursued
  • Location of your school/university
  • Date of enrollment and graduation from each course (month & year)


Align the details given above by using the format given below to compose this section:

{Name of the school/university} | {Location} | {Dates} (in month and year format) {Name of the degree} | {CGPA}

You can also read our 2020 Guide on how to list education on a resume for a better insight on how this section is ideally curated.

The above-mentioned sales executive resume sample will give you an understanding of how to make the education segment in a sales executive resume:

Go to our Online Resume Builder to frame your perfect sales executive resume.

Sales Executive Resume: Certifications

Mentioning your certifications on your sales executive resume can boost your value as an efficient applicant.

It is so because your certifications may make the recruiters assume that you are a professional applicant who has gone to the extent of getting certified in your field of work which is quite impressive.

Below is a list of the details that should be written in your certificate section:

  • Name of the Certification Course
  • Name of the Affiliating Institution
  • Location of the Institute
  • Dates of enrollment and completion of the course (month & year)

Use the format given below to list your certifications:

{Name of certification} | {Affiliating Institution} | {Location} | {Date} (in month and year format)

In the meanwhile, you can read CV Owl's 2020 Guide on listing certifications on a resume to learn the art of framing the perfect certifications section.

The sales executive resume sample given above will give you a clear understanding of how to create the certification section in the sales executive resume.

Sales Executive Resume: Additional Information

Your additional information should be listed in this section.

Any relevant hobbies or languages that you speak/write (apart from English) should be listed here in this section.

This section can help enhance your other standard sections by highlighting your additional ability to perform your task in a given situation.

For example, speaking more than one language can help you communicate better with more people and help build a stronger relationship that can lead to productivity and smooth functioning.

Read our 2020 Guide on how to list certifications on a resume and perfect your sales executive resume.

CV Owl's Online Resume Builder features 100+ free resume samples to pick from, so go ahead and choose any pre-filled template and replace them as per your requirement.

Sales Executive Resume: Key Skills

Your key skills section can be framed only after going through your professional experience section.

Pick out the relevant keywords used by the recruiter to describe the requirements of the targeted job and highlight them as your key skills.

Make sure that those keywords are justified in your professional experience section.

However, the sales field requires specific technical skills, hiring managers also looks after soft skills as well. These are the personality traits or skills that indicate to your fit as a Customer Sales Executive who will add value by meeting set out targets, has adequate knowledge, and sufficient experience to engage and attract customers. Add these into your summary statement, or profile, and into your accomplishment statements.

Technical Skills Examples

  • Educational Attainment: A university degree is not generally required to become a Customer Sales Executive unless you are in a very technical industry such as Engineering or Information Technology. A certification like CSP – Certified Sales Professional comes in handy if you want to land a job at a Fortune 500 company.
  • Technical Aptitude: Customer Sales Executives need to be strategically orientated to create sales plans, new business development strategies and establish new sales territories. You also need to be able to focus on daily sales activities thus a combination or micro, and macro thinking abilities are required. Innovation and tech, as well as AI, have completely transformed sales functions, therefore you need to prove that you are familiar with social media platforms, automated email tools (InContact) and appointment scheduling software (Calendy).
  • Other Technical Skills: Cold Calling, Research, Networking, Strategic Marketing, Social Media, Proposal Creation Applications, Online Quotation Generators, Cloud-Based Collaboration Platforms, CRM Systems, Quality Control, Report Writing, Feedback Mechanisms.

Meanwhile, you can also read CV Owl's 2020 Guide on what skills to put on a resume to learn the tricks for writing this section with perfection.


Sales Executive Resume Summary

Your sales executive resume requires a summary only if you have 3 years and above work experience.

A summary is the highlight of the overall professional experience you possess by highlighting your key skills and your efficiency.

Hiring managers have large numbers of hundreds of resumes to go screen and limited time to read them all in detail. Keep your career summary short & crisp, concise, and to the point. Put the most relevant information first on top to capture their attention while they’re quickly going through your resume as they’ve got very less time to do so.They want to see immediately that you can sell!

Start your career summary statement with the number of years you’ve worked in the industry and the primary duties you’ve performed. Use the job description as your guide when deciding on which duties to add. For instance, if the job you are applying to highlights leading and motivating teams uses those same words and phrases. The more your resume relates to the job description of keywords, the better fit you will seem.

Next, add a line that showcases any outstanding qualities that will add value to the company. A hiring manager would be interested to know if you have “strong people skills, creative engagement abilities, excellent negation abilities and a flair for statistics, metrics and sales ratios.” It’s important to note that these qualities should be proven with examples in the professional experience section to reinforce your message.

Finally, end your objective with your educational degrees/diplomas and any certified courses or professional memberships you may have that are pertinent to the job.

Mention the number of years you have worked as a professional and focus on providing a figure of numbers to specify your achievement in an organization.

Make sure that your summary is written in only 3-4 lines.

Two Examples of different career summaries:

Example 1

Experienced Customer Sales Executive with a knack for new business development with corporate clients above the 50 million turnover bracket. Responsible for over 40 key accounts and holds eight years’ experience with cold calling, networking, and successful deal negotiations. Proven track record of exceeding sales targets and maintaining exceptional customer satisfaction levels with new and existing customers.

Example 2

Dedicated Customer Sales Executive with five years in financial services sales and a 60% hit rate from lead to a sale. Proven relationship-building skills backed by a Bachelor’s Degree in Sales and Marketing. Customer Sales Executive of the year for the last five years and a platinum member of the regional BNI Network.


For a detailed guide on how the perfect resume summary is written, take a look at CV Owl's 2020 Resume Summary Guide.

Make use of our Online Resume Builder to create your sales executive resume with a professional approach.

Sales Executive Resume Objective

An objective is to be written by those professionals with zero to less than 3 years of work experience.

Also, write a sales executive resume objective if you belong to any of the following categories:

  • Entry-level applicant
  • Re-entry into the workforce
  • Change in career or industry

Focus on your relevant skills, internship experience, and volunteering experience (if any). Make sure that it is related to the targeted job.

Read our CV Owl's 2020 Guide on Resume Objectives for a better understanding of writing an objective in your resume for sales rep.

Highlight Your Accomplishments

You may be tempted to copy and paste the list of duties you performed under your accomplishment section. The drawback to doing this, though, is that you won’t stand out from the other applicants with similar experience (remember that the average number of applications per sales role often exceeds 350).

Your goal is to think about what sets you apart, what you are most proud of, or what you achieved in your previous roles. 


Flat, Simple Duty:

  • Cold calling new customers and introduce service offering

Accomplishment Statement:

  • Present 30 telephone pitches per day to prospective customers in the Midwest Region to introduce service offering and set up introductory meet and greets

Quantifying Your Resume

When writing your sales executive resume, if you can answer the questions, “How much?” or “How many?” It would be best if you tried to include that number. For instance:

  • How many cold calls do you make every week?
  • What is your lead to deal ratio?
  • What is your average deal size?
  • What are your average billings per month?

Quantification Example 1

Making an average of 40-50 cold calls per day (Mondays to Wednesdays) and schedule a minimum of six client meetings per day (Thursdays and Fridays).

Quantification Example 2

Individual sales performance increased following the implementation of a bi-monthly email campaign, which resulted in a 30% uptick in leads generated and a 20% improvement in monthly billings

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Key Takeaways

Read the following point to be kept in mind while writing your perfect sales executive resume:

  • Always start your sales executive resume by framing the professional experience section
  • Make use of power verbs at the start of each point in your work experience section.
  • Write a sales executive resume summary when your work experience is 3 years and above.
  • Write objectives only when you have little or no work experience or in case of a change in career.
  • Use the reverse chronology order to write your work experience section
  • Avoid writing any of your key skills in phrases
  • Use the appropriate tense of power verbs to write your one-liner points
  • Always provide the correct details in your personal information section


Now that we have come to the end of our 2020 Guide on Sales Executive Resume, you are now ready to write your perfect sales executive resume.